Sunday's football financial challenge.
FC Bayern München vs. Borussia Dortmund numbers fight 🔥
✅ Total Revenues (ranking Deloitte Football League)
FC Bayern München: €654m (6°)
Borussia Dortmund: €357m (13°)
✅ Commercial (% of tot)
FC Bayern München €378m (58%)
Borussia Dortmund €174m (49%)
✅ Broadcast (% of tot)
FC Bayern München €207m (32%)
Borussia Dortmund €145m (41%)
✅ Matchday
FC Bayern München €68m (10%)
Borussia Dortmund €38m (10%)
❗ Wages/Revenue
👉 FC Bayern München is a commercial revenue monster while Borussia Dortmund is more dependent on broadcast revenue.
The high revenues allow FC Bayern to have one of the lowest wages/revenue ratios in Europe. ❗
✳ Sponsors
1️⃣ Main
FC Bayern München: €50m - Deutsche Telekom
Borussia Dortmund: €35m - 1&1 Versatel and Evonik
2️⃣ Kits deal
FC Bayern München: €60m - adidas
Borussia Dortmund: €20.8m - PUMA Group
3️⃣ Sleeve Partners
FC Bayern München: €20m - Qatar Airways
Borussia Dortmund: €8m - GLS
4️⃣ Stadium Naming Rights
FC Bayern München: €13m - Allianz
👉 A larger number of trophies and a team full of established champions give FC Bayern an advantage in negotiations with sponsors.
✴ Social Media
FC Bayern München: 125.531
Borussia Dortmund: 57.243
FC Bayern München: 38.2m
Borussia Dortmund: 17.9m
👉 FC Bayern München is a global club that has managed to create a fan base even outside #germany.
🏆 Bayern's is a positive loop that is hard to stop:
more talents -> more trophies -> more fans -> more sponsors -> more revenues -> more talents -> more trophies -> ....
🚨 However, despite the economic gap, in the Bundesliga International GmbH the two teams only have a 2pt difference.
❓ Isn't football fascinating?
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